
Optima RM approached Adpromedia in search of a marketing partner to provide marketing consultancy and direction on strategy as well as a branding, design and advertising expertise. The brief was to create a brand which would communicate effectively to both domestic and international SMEs using appropriate B2B strategies and marketing collateral. A combination of digital and print campaigns were launched.

For over 40 years The Willows Variety Centre has been one of the UK's leading live entertainment venues, welcoming many famous faces to it's stage. Adpromedia provides advertising, design and print services to the venue, promoting the function facilities and weekly live shows throughout the North West region.

SME Connect provides business seminars to North West entrepreneurs and business leaders. The initial requirement was to establish a brand which would communicate effectively within a B2B market and to develop a website to provide a platform to promote events and facilitate online bookings. The marketing strategy was to include a combination of PR, e-marketing, online marketing and trade press advertising.
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